Taiwan Excellence brand partners showcased their products at the press launch earlier this year.
Mall goers will once again be treated to a wide selection of high quality products from Taiwan’s best brands at the third Taiwan Excellence Experiencing Zone, currently happening at TriNoma mall in Quezon City from August 19 to 21.
Led by the Bureau of Foreign Trade and in partnership with the Taiwanese government, the Taiwan Excellence Experiencing Zone is an interactive product showcase featuring brands that bear the Taiwan Excellence seal, which assures customers of the products’ superior quality.
Over 140 products from 54 Taiwan Excellence-accredited brands will be offered at the Experiencing Zone. The wide range of products covers needs for Information and Communications Technology, Home and Living, and Sports and Leisure. So apart from familiar brands like ASUS and ACER, you'll get to check out STRIDA’s durable bicycles designed for convenient and reliable urban transport, SH-RD’s protein cream that avoids hair damage and promises softer and shinier hair, and FECA’s storage products that help in maximizing the home space.
Performances, fashion shows, games, and raffle draws are lined up to keep shoppers entertained while exploring Taiwan Excellence products. Customers can also watch out for surprise gigs from favorite bands such as Silent Sanctuary (August 19), Callalily (August 20), and Up Dharma Down (August 21).
There will also be booth tours and brand presentations to educate consumers on how the featured products can complement their lifestyle. Selling booths from brands such as Tatung, MSI, FECA, and Asus will be available, while generous discounts from brands like Kymco, MSI, Pacific, Tatung, Tern, and Thermaltake will be offered on-ground.
Don’t miss out on the latest gadgets, home appliances, fitness gear, and many other treats from Taiwan Excellence-approved brands and head to TriNoma on August 19 to 21!
About Taiwan Excellence
The symbol of Taiwan Excellence honors Taiwan’s most innovative products that provide tremendous value to users worldwide. All products carrying this symbol have been selected for specific Taiwan Excellence Awards based on their excellence in design, quality, marketing, Taiwanese R&D and manufacturing. Initiated by the Ministry of Economic Affairs (MOEA), R.O.C. in 1992, the symbol of Taiwan Excellence is recognized by 100 countries.
Organized by Bureau of Foreign Trade (BOFT), MOEA
The Bureau of Foreign Trade (BOFT) under the Ministry of Economic Affairs (MOEA), R.O.C. is responsible for implementing policies and regulations governing foreign trade and economic cooperation. Established in January 1969, the BOFT's role and position have been adjusted regularly to meet the needs of the ever changing international economic and trade environments. The BOFT has been guiding and working with the Taiwan External Trade Development Council (TAITRA) in numerous promotional trade projects and activities both internationally and domestically. Having worked closely with TAITRA for many decades, the BOFT continues to commission TAITRA for various critical government projects relating to business, trade and investment, while promoting Taiwan internationally.
Implemented by Taiwan External Trade Development Council (TAITRA)
Founded in 1970 to help promote foreign trade, the Taiwan External Trade Development Council (TAITRA) is the foremost non-profit, semi-governmental trade promotion organization in Taiwan. Jointly sponsored by the government, industry associations, and several commercial organizations, TAITRA assists Taiwanese businesses and manufacturers with reinforcing their international competitiveness and in coping with the challenges they face in foreign markets. TAITRA boasts a well-coordinated trade promotion and information network of over 1,200 international marketing specialists stationed throughout its Taipei headquarters and 50 overseas offices worldwide. Together with its sister organizations, the Taiwan Trade Center (TTC) and the Taipei World Trade Center (TWTC), TAITRA has created a wealth of trade opportunities through effective promotion strategies.